Tuesday 3 May 2011

Internal, Micro and Macro Environments


Because our business is a new, our priorities will initially be internal. Making sure everyone in the business is capable and wanting to start this company.

Then we will need to penetrate the micro environment, getting ourselves known and on top of everything regarding, supplies, contacts, money etc.

Finally once he business has been set up for a while and has become relatively successful we can focus on a wider market area and think about expanding (macro). Also we will need to keep up with ever changing trends in society to keep up to date.

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