Tuesday 8 March 2011

Lecture 7 - Don't Get Ripped Off

Copyright matters - protect your ideas.

Intellectual property - creations of your mind ( inventions, literary, artistic works, symbols, names, images, designs used in commerce, films, games, paintings, photographs, fashion, designs, recipes etc.

... patents, trade marks, registered designs, copyright.

Patents

In 1714 Henry Mill took out the first patent for a typewriter in England.

Patents can be on the simplest of things like the way a can opens.

Wipe clean leather patent - Seth Boyden 1818 New Jersey USA

Trademarks


Are used on logos, Nike swoosh, Mcdonald's 'M' etc.

Registered Designs

The iPhone is a registered trademark of Apple inc.

The designs belong solely to the said company.

Copyright


Art, literature, music, animation, film , games.

Date and record your work.

Everyday copyright includes Amazon, Ministry Of Sound

Copyright Infringement 



How Long Do They Last?

Patents - Maximum 20 years.
Trademarks and logos - Forever and renew every 10 years.
Design rights - Up to 25 years and renew every 5 years.
Copyright - Until 70 years after death.

Blogger.com

6. Intellectual Property Rights. Google's Intellectual Property Rights. You acknowledge that Google owns all right, title and interest in and to the Service, including all intellectual property rights (the "Google Rights"). Google Rights are protected by US and international intellectual property laws. Accordingly, you agree that you will not copy, reproduce, alter, modify or create derivative works from the Service. You also agree that you will not use any robot, spider, other automated device or manual process to monitor or copy any content from the Service. As described below, Google Rights do not include third-party content used as part of the Service, including the content of communications appearing on the Service.

Your Intellectual Property Rights. Google claims no ownership or control over any Content submitted, posted or displayed by you on or through Google services. You or a third-party licensor, as appropriate, retain all patent, trademark and copyright to any Content you submit, post or display on or through Google services and you are responsible for protecting those rights, as appropriate. By submitting, posting or displaying Content on or through Google services which are intended to be available to the members of the public, you grant Google a worldwide, non-exclusive, royalty-free licence to reproduce, publish and distribute such Content on Google services for the purpose of displaying and distributing Google services. Google furthermore reserves the right to refuse to accept, post, display or transmit any Content at its sole discretion.

You represent and warrant that you have all the rights, power and authority necessary to grant the rights granted herein to any Content submitted.

You may choose to submit, post and display any materials on or through the Blogger service or Blogspot.com under a public licence (e.g. a Creative Commons licence), whether by manually marking your materials as such or using Blogger service tools to do so. For avoidance of doubt, Google is not a party to any such public licence between you and any third party. In addition, for avoidance of doubt, Google may choose to exercise the rights granted under (a) the public licence or licences, if any, you apply to your materials or (b) this Agreement.

Facebook

Sharing Your Content and Information You own all of the content and information you post on Facebook, and you can control how it is shared through your privacy and application settings. In addition: 

–For content that is covered by intellectual property rights, like photos and videos ("IP content"), you specifically give us the following permission, subject to your privacy and application settings: you grant us a non-exclusive, transferable, sub-licensable, royalty-free, worldwide license to use any IP content that you post on or in connection with Facebook ("IP License"). This IP License ends when you delete your IP content or your account unless your content has been shared with others, and they have not deleted it.
–When you delete IP content, it is deleted in a manner similar to emptying the recycle bin on a computer. However, you understand that removed content may persist in backup copies for a reasonable period of time (but will not be available to others).
–When you add an application and use Platform, your content and information is shared with the application. We require applications to respect your privacy settings, but your agreement with that application will control how the application can use the content and information you share. (To learn more about Platform, read our About Platform page.)
–When you publish content or information using the "everyone" setting, it means that everyone, including people off of Facebook, will have access to that information and we may not have control over what they do with it.
–We always appreciate your feedback or other suggestions about Facebook, but you understand that we may use them without any obligation to compensate you for them (just as you have no obligation to offer them). 

Youtube

•10. Rights you licence •10.1 When you upload or post a User Submission to YouTube, you grant:
•to YouTube, a worldwide, non-exclusive, royalty-free, transferable licence (with right to sub-licence) to use, reproduce, distribute, prepare derivative works of, display, and perform that User Submission in connection with the provision of the Services and otherwise in connection with the provision of the Website and YouTube's business, including without limitation for promoting and redistributing part or all of the Website (and derivative works thereof) in any media formats and through any media channels;
•to each user of the Website, a worldwide, non-exclusive, royalty-free, licence to access your User Submissions through the Website, and to use, reproduce, distribute, prepare derivative works of, display and perform such User Submissions to the extent permitted by the functionality of the Website and under these Terms.
•10.2 The above licenses granted by you in User Videos terminate when you remove or delete your User Videos from the Website. The above licenses granted by you in User Comments are perpetual and irrevocable, but are otherwise without prejudice to your ownerships rights, which are retained by you as set out in paragraph 8.2 above. 


Visit Intellectual Property Office - www.ipo.gov.uk

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